From initial logo concepts to website design and marketing collateral, I helped evolve Exela’s visual identity into a cohesive, modern brand. Developed color palettes, typography, and design systems to ensure consistency and impact across digital and print channels.
Early logo treatment exploration
Sample pages from the Exela Technologies brand guidelines
Exela Technologies rang the NASDAQ stock market opening bell, and I produced this video for the event. The video played on the NASDAQ Tower in Manhattan.
Sample designs for Exela website pages